| 000 | 01057nam a2200301 a 4500 | ||
|---|---|---|---|
| 001 | rea00039802 | ||
| 005 | 20190703235149.0 | ||
| 008 | s2009 e 001 0 eng d | ||
| 020 | _a9780470379288 | ||
| 035 | _zNO CTRL | ||
| 039 |
_a39585 _cTLC |
||
| 100 | 1 | _aScott, David Meerman. | |
| 245 | 1 | 4 |
_aThe new rules of marketing & pr : _bhow to use news releases, blogs, podcasting, viral marketing & online media to reach buyers directly. |
| 260 |
_aHoboken : _bJohn Wiley and Sons, _c2009. |
||
| 300 |
_axxxi, 287 p ; _c22 cm. |
||
| 504 | _aincludes index. | ||
| 506 | _aOpen. | ||
| 650 | 0 | _aPublic relations. | |
| 650 | 0 | _aMarketing. | |
| 650 | 0 | _aAdvertising. | |
| 949 |
_aEMAIN _cHF5415 _d.I265 .S36 2009 C1 _g71360 _5N |
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| 949 |
_aBMAIN _cHF5415 _d.I265 .S36 2009 C2 _g71361 _5N |
||
| 949 |
_aBMAIN _cHF5415 _d.I265 .S36 2009 c.3 _g74000 _5N |
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| 961 | _t1 | ||
| 999 |
_c15437 _d15437 |
||