| 000 | 01583cam a2200397 a 4500 | ||
|---|---|---|---|
| 001 | rea00041287 | ||
| 005 | 20190704022342.0 | ||
| 008 | 100510s2010 maua e b 001 0 eng | ||
| 010 | _a 2009007221 | ||
| 020 | _a9780135045596 (casebound : alk. paper) | ||
| 020 | _a0135045592 (casebound : alk. paper) | ||
| 035 | _a(OCoLC)ocn268788686 | ||
| 035 | _z15635987 | ||
| 039 |
_a40968 _cTLC |
||
| 040 |
_aDLC _cDLC _dBTCTA _dYDXCP _dC#P _dBWX _dDLC |
||
| 050 | 0 | 0 |
_aTX911.3.M3 _bK68 2010 |
| 082 | 0 | 0 |
_a647.94 _222 |
| 100 | 1 | _aKotler, Philip. | |
| 245 | 1 | 0 |
_aMarketing for hospitality and tourism / _cPhilip Kotler, John T. Bowen, James C. Makens. |
| 250 | _a5th ed. | ||
| 260 |
_aBoston : _bPrentice Hall, _cc2010. |
||
| 300 |
_axxiii, 683 p. : _bill. (chiefly col.) ; _c29 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aHospitality industry _xMarketing. |
|
| 650 | 0 |
_aTourism _xMarketing. |
|
| 700 | 1 | _aBowen, John T. | |
| 700 | 1 | _aMakens, James C. | |
| 906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
||
| 925 | 0 |
_aacquire _b1 shelf copies _xpolicy default _zAssign a copy to Bus RR |
|
| 949 |
_aBMAIN _cTX911.3 _d.M3 K68 2010 c.1 _g74689 _5N |
||
| 949 |
_aBMAIN _cTX911.3 _d.M3 K68 2010 c.2 _g74690 _5N |
||
| 955 |
_exh11 2009-02-24 to Dewey _fxg11 2009-08-04 Z-CipVer to BCCD |
||
| 961 | _t1 | ||
| 999 |
_c26189 _d26189 |
||