000 | 01357cam a2200361 a 4500 | ||
---|---|---|---|
001 | 12984756 | ||
003 | OSt | ||
005 | 20210330071542.0 | ||
008 | 021029s2004 maua b 001 0 eng | ||
010 | _a 2002041065 | ||
020 | _a0072537140 (alk. paper) | ||
020 | _a0071214267 (international : alk. paper) | ||
040 |
_aDLC _cDLC _dDLC |
||
043 | _an-us--- | ||
050 | 0 | 0 |
_aHF5415.32 _b.A76 2004 |
082 | 0 | 0 |
_a658.8/342 _221 |
100 | 1 | _aArnould, Eric J. | |
245 | 1 | 0 |
_aConsumers / _cEric Arnould, Linda Price, George Zinkhan. |
250 | _a2nd ed. | ||
260 |
_aBoston : _bMcGraw-Hill/Irwin, _cc2004. |
||
300 |
_axxv, 845, [22] p. : _bcol. ill. ; _c27 cm. |
||
440 | 0 | _aMcGraw-Hill/Irwin series in marketing | |
504 | _aIncludes bibliographical references and indexes. | ||
650 | 0 | _aConsumer behavior. | |
650 | 0 |
_aConsumer behavior _zUnited States. |
|
700 | 1 |
_aPrice, Linda L. _q(Linda LaVonne), _d1952- |
|
700 | 1 |
_aZinkhan, George M. _q(George Martin) |
|
856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/description/mh031/2002041065.html |
856 | 4 | 1 |
_3Table of contents _uhttp://www.loc.gov/catdir/toc/mh031/2002041065.html |
906 |
_a7 _bcbc _corignew _d1 _eocip _f20 _gy-gencatlg |
||
942 |
_2ddc _cBK |
||
999 |
_c41043 _d41043 |