APA
Kerin R. A., Hartley S. W. & Rudelius W. (2009). Marketing. Boston: McGraw-Hill/IRWIN.
Chicago
Kerin Roger A, Hartley Steven William and Rudelius William. 2009. Marketing. Boston: McGraw-Hill/IRWIN.
Harvard
Kerin R. A., Hartley S. W. and Rudelius W. (2009). Marketing. Boston: McGraw-Hill/IRWIN.
MLA
Kerin Roger A, Hartley Steven William and Rudelius William. Marketing. Boston: McGraw-Hill/IRWIN. 2009.