No-nonsense marketing : (Record no. 13912)

MARC details
000 -LEADER
fixed length control field 00839nam a2200277 a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0471157074
039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of effort used to assign subject headings TLC
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Prushan, Victor H.,
Dates 1936-
245 10 - TITLE STATEMENT
Title No-nonsense marketing :
Remainder of title 101 practical ways to win and keep customers /
Statement of responsibility, etc. Victor H. Prushan.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. John Wiley & Sons,
Date of publication, distribution, etc. 1997.
300 ## - PHYSICAL DESCRIPTION
Extent xviii, 282 p. ;
Dimensions 22 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes index.
506 ## - RESTRICTIONS ON ACCESS NOTE
Terms governing access Open.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical subject Marketing
General subdivision Management.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical subject Strategic planning.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical subject Competition.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical subject Customer services.
949 ## - LOCAL PROCESSING INFORMATION (OCLC)
a BMAIN
c HF5415.13
d .P78 1997
g 52087
5 N
961 ## -
-- 1
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Library of Congress Classification     University of Eastern Africa, Baraton Main Campus Library   18.06.2019   HF 5415.13 .P78 1997 52087 18.06.2019 18.06.2019 Books