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Marketing : creating value for customers / Gilbert A. Churchill, J. Paul Peter.

By: Contributor(s): Material type: TextTextPublication details: Burr Ridge, Illinois : Irwin, 1994.Description: xxxii, 703 p. ; 26 cmISBN:
  • 0256125392
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Item type Current library Home library Shelving location Call number Copy number Status Barcode
Books Books Main Campus Library University of Eastern Africa, Baraton Main Stack HF 5415 .C5275 1994 (Browse shelf(Opens below)) 1 Available 24334
Books Books Main Campus Library University of Eastern Africa, Baraton Main Stack HF 5415 .C5275 1994 (Browse shelf(Opens below)) 2 Available 24335
Books Books Main Campus Library University of Eastern Africa, Baraton Main Stack HF 5415 .C5275 1994 (Browse shelf(Opens below)) 3 Available 24336
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HF5415.B637 2008 Marketing ethics / HF 5415 .C5174 2006 c.1 Strategic marketing analysis / HF 5415 .C5174 2006 c.2 Strategic marketing analysis / HF 5415 .C5275 1994 Marketing : HF 5415 .C5275 1994 Marketing : HF 5415 .C5275 1994 Marketing : HF 5415 .C55 2009 The corporate fundraising handbook establishing partnership with the corporate sector

Includes bibliographical references.

Open access.

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