Creative problem-solving cases for marketing and management / Laurence Weinstein and Madan Annavarjula.
Material type:
TextPublication details: Canada : South-Western College Publishing, 2001.Description: xi, 180 p. : ill; plates. ; 25 cmUniform titles: - Marketing management : cases for creative probles solving.
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Main Campus Library | University of Eastern Africa, Baraton | HF 5415.135 .W44 2000 (Browse shelf(Opens below)) | Available | 52566 |
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| HF 5415.13 .W66 2008 The marketing plan handbook / | HF 5415.135 .C72 2009 Strategic marketing. | HF 5415.135 .L54 1983 Marketing decision making / | HF 5415.135 .W44 2000 Creative problem-solving cases for marketing and management / | HF 5415.15 .G598 2002 Creativity in product innovation / | HF 5415.15 .L44 1997 Product management / | HF 5415.153 .N38 1986 Breakthroughs / |
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