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Go-to-market strategy : advanced techniques and tools for selling more products, to more customers, more profitably / Lawrence G. Griedman.
Material type:
TextPublication details: Oxford; Boston : Butterworth-Heinemann, 2002.Description: xii, 294p : ill ; 24cmISBN: - 0750674601
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Main Campus Library | University of Eastern Africa, Baraton | HF 5415 .F82 2002 (Browse shelf(Opens below)) | Available | 70051 |
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| HF 5415 .C76 1984 Marketing research for managers / | HF 5415 .D747 2004 The art and science of marketing : | HF 5415 .E67 1977 Marketing classics : | HF 5415 .F82 2002 Go-to-market strategy : | HF 5415 .F936 The new marketing / | HF 5415 .G624 1983 Cases in marketing / | HF 5415 .G66 1974 Essentials of statistics in marketing / |
Includes bibliographical references and index.
Open access.
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