Global marketing management / Masaaki Kotabe, Kristiaan Helsen.

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Material type: Text

TextPublication details: Hoboken, NJ : Wiley, c2004.Edition: 3rd edDescription: xxii, 694 p. : ill. (some col.), maps ; 29 cmISBN:

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Holdings
Item type	Current library	Home library	Shelving location	Call number	Copy number	Status	Barcode
Books	Main Campus Library	University of Eastern Africa, Baraton	Main Stack	HF 1416 .G56 2006 c.1 (Browse shelf(Opens below))	1	Available	63060
Books	Main Campus Library	University of Eastern Africa, Baraton	Main Stack	HF 1416 .G56 2006 c.2 (Browse shelf(Opens below))	2	Available	63061

Includes bibliographical references and indexes.

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