Determinants of customer perfection on private label brands among supermarkets in Nairobi CBD, Kenya by Lineatte Onderi

By: Contributor(s): Material type: TextTextPublication details: June, 2017Description: xi, 83 leavesISBN:
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A thesis submitted to the Department of Management School of Business University of Eastern Africa, Baraton in partial fulfillment of the requirements for the Degree of Master of Business Administration (Marketing) by Onderi, Lineatte; June, 2017

Includes bibliographical references

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