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461.
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Human behavior in organizations / Rodney C. Vandeveer, Michael L. Menefee. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2006
Online resources:
Availability: Items available for loan: University of Eastern Africa, Baraton (1)Call number: HD 58.7 .V363 2006.

462.
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Entrepreneurial family firms / Frank Hoy, Pramodita Sharma. by Series: Prentice Hall entrepreneurship series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Prentice Hall, c2010
Availability: Items available for loan: University of Eastern Africa, Baraton (1)Call number: HD62.25.H69 2010.

463.
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Management of technology : managing effectively in technology-intensive organizations / Hans J. Thamhain. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, N.J. : John Wiley, c2005
Availability: Items available for loan: University of Eastern Africa, Baraton (1)Call number: HD62.37.T49 2005.

464.
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Business and its environment / David P. Baron. by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Prentice Hall, c2010
Availability: Items available for loan: University of Eastern Africa, Baraton (1)Call number: HD 60.B37 2010.

465.
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Media training 101 : a guide to meeting the press / Sally Stewart. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, N.J. : Wiley, c2004
Other title:
  • Media training one oh one
  • Media training one hundred one
  • Media training one hundred and one
Availability: Items available for loan: University of Eastern Africa, Baraton (2)Call number: HD 59 .S 755 2004, ...

466.
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Governance as leadership : reframing the work of nonprofit boards / Richard P. Chait, William P. Ryan, Barbara E. Taylor. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, N.J. : John Wiley & Sons, 2005
Availability: Items available for loan: University of Eastern Africa, Baraton (1)Call number: HD 62.6 .G 478 2005 .

467.
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Essentials of entrepreneurship and small business management / Thomas W. Zimmerer, Norman M. Scarborough with Doug Wilson. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2008
Online resources:
Availability: Items available for loan: University of Eastern Africa, Baraton (1)Call number: HD62.7 .Z55 2008.

468.
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Project management : a systems approach to planning, scheduling, and controlling / Harold Kerzner. by
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, N.J. : J. Wiley, c2006
Availability: Items available for loan: University of Eastern Africa, Baraton (2)Call number: HD69 .P75 K47 2006, ...

469.
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The essentials of the new workplace : a guide to the human impact of modern working practices / edited by David Holman ... [et al.]. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chichester, West Sussex, UK ; Hoboken, N.J. : John Wiley & Sons, c2005
Availability: Items available for loan: University of Eastern Africa, Baraton (2)Call number: HD 6955.N495 2005, ...

470.
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Global marketing / Warren J. Keegan, Mark C. Green. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2005
Availability: Items available for loan: University of Eastern Africa, Baraton (1)Call number: HF1416.K443 2004.

471.
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Africa rising : how 900 million African consumers offer more than you think / Vijay Mahajan ; with Robert E. Gunther. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Wharton School Pub., c2009
Online resources:
Availability: Items available for loan: University of Eastern Africa, Baraton (2)Call number: HF3876.5.M34 2009, ...

472.
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Ethics at work / Robert W. Hunt with Matthew B. Hunt, Barbara G. Cox. by Series: NetEffect series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2005
Online resources:
Availability: Items available for loan: University of Eastern Africa, Baraton (1)Call number: HF5387.H862 2005.

473.
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Ethics and the conduct of business / John R. Boatright. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2007
Online resources:
Availability: Items available for loan: University of Eastern Africa, Baraton (1)Call number: HF5387.B6 2007.

474.
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The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly / David Meerman Scott. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, N.J. : John Wiley & Sons, c2011
Other title:
  • New rules of marketing and PR
Online resources:
Availability: Items available for loan: University of Eastern Africa, Baraton (2)Call number: HF 5415.I263 .S393 2011, ...

475.
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Rethinking marketing : the entrepreneurial imperative / Minet Schindehutte, Michael H. Morris, Leyland F. Pitt. by Series: The Prentice Halal entrepreneurship series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2009
Online resources:
Availability: Items available for loan: University of Eastern Africa, Baraton (1)Call number: HF5415.S326 2009.

476.
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Understanding consumer decision making : the means-end approach to marketing and advertising strategy / edited by Thomas J. Reynolds, Jerry C. Olson. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mahwah, N.J. : L. Erlbaum, 2001
Online resources:
Availability: Items available for loan: University of Eastern Africa, Baraton (2)Call number: HF5415.32.U53 2001, ...

477.
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Marketing research essentials / Carl McDaniel Jr., Roger Gates. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, N.J. : John Wiley, c2006
Availability: Items available for loan: University of Eastern Africa, Baraton (2)Call number: HF5415.2 .M3825 2008, ...

478.
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Marketing metrics : the definitive guide to measuring marketing performance / Paul W. Farris ... [et al.]. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : FT Press, c2010
Availability: Items available for loan: University of Eastern Africa, Baraton (2)Call number: HF5415.2 .M35543 2010, ...

479.
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Excellence in warehouse management : how to minimise costs and maximise value / by Stuart Emmett. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chichester, West Sussex, England ; Hoboken, N.J. : Wiley, c2005
Availability: Items available for loan: University of Eastern Africa, Baraton (2)Call number: HF5485.E46 2005, ...

480.
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Selling today : creating customer value / Gerald L. Manning, Barry L. Reece. by
Edition: 10th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2007
Online resources:
Availability: Items available for loan: University of Eastern Africa, Baraton (1)Call number: HF5438.25.M35.