Marketing engineering : computer-assisted marketing analysis and planning / Gary L. Lilien, Arvind Rangaswamy.

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Material type: Text

TextPublication details: Ontario : Andrew Nuke Stollak, 1997.Description: xvii, 350 p. : ill. ; 26 cmISBN:

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Holdings
Item type	Current library	Home library	Call number	Status	Barcode
Books	Main Campus Library	University of Eastern Africa, Baraton	HF 5415.125 .L54 1997 (Browse shelf(Opens below))	Available	52570

Includes bibliographical references and index.

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