Marketing classics : (Record no. 16397)

MARC details
000 -LEADER
fixed length control field 00818nam a2200265 a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0205057152
039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of effort used to assign subject headings TLC
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Enis, Ben M.
245 10 - TITLE STATEMENT
Title Marketing classics :
Remainder of title a selection of influential articles /
Statement of responsibility, etc. Ben M. Enis, Keith K. Cox.
250 ## - EDITION STATEMENT
Edition 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston :
Name of publisher, distributor, etc. Allyn and Bacon,
Date of publication, distribution, etc. 1977
300 ## - PHYSICAL DESCRIPTION
Extent xvii, 461 p. :
Other physical details ill. ;
Dimensions 24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
506 ## - RESTRICTIONS ON ACCESS NOTE
Terms governing access Open access.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical subject Marketing
General subdivision Addresses, essays, lectures.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Cox, Keith Kohn.
949 ## - LOCAL PROCESSING INFORMATION (OCLC)
a BMAIN
c HF5415
d .E67 1977
961 ## -
-- 1
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Library of Congress Classification     University of Eastern Africa, Baraton Main Campus Library   18.06.2019   HF 5415 .E67 1977 21323 18.06.2019 18.06.2019 Books