Marketing classics : a selection of influential articles / Ben M. Enis, Keith K. Cox.

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Material type: Text

TextPublication details: Boston : Allyn and Bacon, 1977Edition: 3rd edDescription: xvii, 461 p. : ill. ; 24 cmISBN:

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Holdings
Item type	Current library	Home library	Call number	Status	Barcode
Books	Main Campus Library	University of Eastern Africa, Baraton	HF 5415 .E67 1977 (Browse shelf(Opens below))	Available	21323

Includes bibliographical references and index.

Open access.

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