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Personal selling : achieving customer satisfaction and loyalty / Rolph E. Anderson, Alan J. Dubinsky.

By: Contributor(s): Material type: TextTextPublication details: Boston : Houghton Mifflin, 2004.Description: xxii, 504p : ill. ; 27 cmISBN:
  • 0618260455
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Item type Current library Home library Call number Status Barcode
Books Books Main Campus Library University of Eastern Africa, Baraton HF 5438.25 .A524 2004 (Browse shelf(Opens below)) Available 55891

Includes bibliographical references and index.

Open access.

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