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Marketing / Roger A. Kerin, Steven W. Hartley, William Rudelius.

By: Contributor(s): Material type: TextTextSeries: Mcgraw-Hill/Irwin series in marketingPublication details: Boston : McGraw-Hill/IRWIN, c2009.Edition: 9th edDescription: xlvii, 742 p. : col. ill., map, charts ; 29 cmISBN:
  • 9780073404721 (alk. paper)
  • 0073404721 (alk. paper)
  • 9780077265892 (looseleaf ed.)
  • 0077265890 (looseleaf ed.)
Subject(s): DDC classification:
  • 658.8 22
LOC classification:
  • HF5415 .M29474 2009
Online resources:
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Item type Current library Home library Shelving location Call number Copy number Status Barcode
Books Books Main Campus Library University of Eastern Africa, Baraton Main Stack HF5415.M29474 2009 (Browse shelf(Opens below)) C.3 Available 77305
Books Books Main Campus Library University of Eastern Africa, Baraton Main Stack HF5415.M29474 2009 (Browse shelf(Opens below)) C.7 Available 77324
Books Books Main Campus Library University of Eastern Africa, Baraton Main Stack HF5415.M29474 2009 (Browse shelf(Opens below)) C.6 Available 77308
Books Books Main Campus Library University of Eastern Africa, Baraton Main Stack HF5415.M29474 2009 (Browse shelf(Opens below)) C.5 Available 77307
Books Books Main Campus Library University of Eastern Africa, Baraton Main Stack HF5415.M29474 2009 (Browse shelf(Opens below)) C.4 Available 77306
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HF5415.M29474 2009 Marketing / HF5415.M29474 2009 Marketing / HF5415.M29474 2009 Marketing / HF5415.M29474 2009 Marketing / HF 5415 .M29474 2009 c.1 Marketing / HF 5415 .M29474 2009 c.2 Marketing / HF 5415 .M32 1992 Applications in basic marketing :

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Includes index.

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